Nike’s ‘1948’ is a free quarterly magazine that celebrates the best of London sport culture.

The first download is a double-header with archive material from the original printed magazines and the brand new summer issue. Featuring exclusive interactive content from some of the capital’s most original young artists, writers and film makers; it represents the constantly shifting space between creativity and athleticism.

1948: Sport Redefined.
www.1948london.com

ITUNES ipad app is only available at the UK Itunes shop, in order for US customers to get the free app you have to sign up for a UK account.